First seen as a concept car at the Turin Motor Show in 1971, the Maserati Boomerang was a typically adventurous work by the man who would later be judged 'Car Designer of the Century': Giorgetto Giugiaro. Born into a family of artists - his father and grandfather were painters - Giorgetto Giugiaro inherited their creative flair, attending the Turin Art School where his imaginative car-design sketches were noticed by Dante Giacosa, FIAT's Technical Director. He was offered a job and began working in the company's design office - FIAT Centro Stile - in 1955.
Seeking greater creative freedom, Giugiaro left FIAT in 1959, aged only 21, to join Carrozzeria Bertone as head of its styling department, producing masterpieces for the likes of Alfa Romeo, Aston Martin, Ferrari, Jaguar and Maserati among others. After six years with Bertone he moved to Carrozzeria Ghia, but only two years later left to found his own design studio: Ital Styling (later Italdesign). One of the fledgling company's first major commissions came from Volkswagen, for whom Giugiaro designed the spectacularly successful Golf, and since then Italdesign has gone on to collaborate with almost all the world's major motor manufacturers, creating hundreds of new production models and one-off prototypes. The company remains one of the leading players in the fields of automotive and industrial design.
The Boomerang borrowed its mechanical underpinnings and 4.7-litre V8 engine from the recently introduced Maserati Bora coupé, the Italian firm's first mid-engined production car, for which Giugiaro had styled the body. With 310bhp on tap, the Boomerang was good for a top speed of around 300kmk/h and, as one journalist observed, looked like it was doing 100mph even when standing still. The Boomerang's wedge shape and sharp angles would characterise Giugiaro's designs for many years, appearing in the VW Golf and Passat, FIAT Panda, Lancia Delta, Maserati Quattroporte III, De Lorean DM-12 and the extraordinarily long-running Lotus Esprit, which remained in production for nearly 30 years. The futuristic interior though, with its unique dashboard layout where the steering wheel rotates around a stationary binnacle of radially disposed instruments, looked more appropriate for the command deck of a starship than a passenger car.
Comments
Post a Comment